Roger Machado is vice president and general manager of Avery Dennison Smartrac. In this role, Roger is responsible for the overall strategic direction, business growth, and financial performance of Avery Dennison Smartrac, including innovation, R&D, marketing, sales and operations.
An experienced general manager and operations leader, Roger joined Avery Dennison in 2001 as a supply chain consultant for Materials Group Europe during the integration of Jackstadt. He then formally joined Avery Dennison in 2004 and has since served in roles around the world with increasing responsibilities, including as vice president of operations and supply chain for Materials Group Asia Pacific. Prior to his current appointment, Roger was vice president, global operations, supply chain and procurement of Avery Dennison Smartrac.
Roger holds a degree in industrial engineering from the University of Johannesburg, South Africa.